References
Adict 2009
Presentation about
key success factors
of open innovation
Adict 2009
Presentation about
key success factors
of open innovation
Concepts generation
Golden Links mobilizes researchers, entrepreneurs or designers to imagine and formalize more quickly concepts of new products or new services. External creative partners collaborate with R&D and marketing teams to increase creativity and to bring new knowledge to the company. Golden Links approach includes four stages which can be separately realized:
- Trends analysis and selection of innovation levers
- Selection of external creative partners
- Ideas generation in creativity sessions
- Formalization and selection of concepts
Development partnership
It is about a mid or long term collaboration between a company and a laboratory, a university or a start-up for the creation of prototypes. The creation of a partnership of development allows to overcome technical hurdles and to increase creativity when concept has to becomes a prototype. It includes three stages...
